Marketing Consulting

Consulting with a record of success. In other words, yes, we're kind of a big deal.

In this day and age it is crucial for a business to focus on optimizing its website for the search engines if they ever want to be found online. However, many businesses are having a hard time juggling their day-to-day responsibilities and don’t have enough time left to focus on search engine optimization efforts. That’s where hiring Princeton Advertising’s digital consulting team comes in. There are so many advantages to hiring our consulting team instead of a full in-house team to do the job.

Unique Expertise

Many years ago, SEO marketing was a niche. Today, things have changed because the search engines have evolved. Because the SEO industry has changed, the process of getting the top spot on the search pages is now increasingly more difficult. Our skilled digital consultants understand all aspects of Digital Marketing including local SEO procedures, social media marketing, mobile SEO, link-building, PPC & Retargeting, and more. It’s hiring an A-Team without the hassle of searching.

Time Management

With the search engines constantly evolving and Google making frequent updates, staying current with your Digital Marketing efforts is much more time consuming and managing these tasks is a full-time job. In most cases, many businesses don’t have the time or the understanding in order to handle these tasks themselves. One wrong move and you could accidentally set back your ranking efforts or get blacklisted from Google. Hiring our digital consulting team that specializes in this area and knows how to effectively and quickly navigate the search engines is extremely important.

A Fresh Perspective

When businesses work on the same website for numerous years, the development and design process becomes tedious. The individuals who create the content can only create a certain number of interesting articles about specific topics before boredom affects their creative process. However, our SEO team has several writers they can rotate through in order to always provide interesting ideas and content that can improve your website.

No Learning Curve

Establishing a successful Digital Marketing campaign doesn’t happen overnight. The process of implementing enhancements can be expensive and time consuming if you try to do them on your own. Some digtial initiatives can even take several months in order to help you improve your online presence. As consultants do this on a daily basis, we have a much higher understanding of what needs to be prioritized and the order in which everything has to be done. They know how to manage efforts for optimal results.

Strategy & Planning

At Princeton Internet Marketing, we believe in cultivating talent and hiring people that will bring their best to the table.

For us it’s all about problem solving and having a team who wants to know what the best answer is.

Our team takes the time to research and recognize the digital market that is being entered and develops a strategy that will result in success.

Our strategy is defining what would make your company better.  We consider strategy one of our best attributes. Our process is fairly simple and is done is 4 basic steps.

ANALYZE. Identify objective & creative  innovative solutions.

DEVELOP. Plan a process & organize the team .

EXECUTE. Implement and build.

ASSESS & ALTER. Review and gather data for measurable success. Alter strategy if needed for optimal results.

Most of our success at Princeton can be attributed to our strategic approach to problem solving. Our President, Brad Poller, serves on the digital marketing advisory board for dozens of companies including Merck, Novartis, and Energizer. He speaks on digital strategy panels and often presents at national sales and marketing conferences on all aspects of digital strategy.

For more information on our Internet Consulting services , contact us at 1-866-220-4961 or via email at info@pimnj.com